Performance Marketing

Date & Time

A great website needs the right people to find it and take action. This theme explores paid acquisition, advertising, conversion and measurement, with practical strategies for turning marketing budgets into measurable business results.

Suggested topics:

  1. Ads That Actually Convert: Meta & Google Ads Playbook
  2. From Clicks to Clients: Building a Paid Acquisition Funnel
  3. Meta Ads vs Google Ads: Where Should You Spend Your Money?
  4. Landing Pages That Turn Ad Traffic Into Customers
  5. The Performance Marketing Metrics That Actually Matter
  6. Scaling Paid Ads Without Burning Your Budget
  7. Retargeting: Turning Lost Visitors Into Customers
  8. Tracking, Attribution & Measuring Marketing ROI
  9. Creative Testing: Finding Ads That Actually Work
  10. Performance Marketing for Freelancers, Agencies & WordPress Businesses